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FAQs

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Preliminaries

Online Printing System is a prepress process that bridges the gap between online digital content and commercial print production. The process allows a print house, a client or a graphic designer to create, edit, and approve computer-based online templates during the prepress phase. This process increasingly calls for a Portable Document Format (PDF) workflow environment with output provided by digital printing.

Products

The site currently supports eight major and popular print products as listed. We are shortly going to introduce more products like logos/mailing labels, vinyl stickers, catalogs, banners, calendars, door hangers and raised ink cards.

There are three options for designing and customizing a product. Click a product on the left-hand panel and choose one of the options.

1. Custom Design: lets you customize the products. Click it to open the design studio and use multiple tools to create your own design.

2. Upload Design: using this option, you can upload your own JPG, JPEG, GIF, PNG, EPS, AI, PDF and PSD images.

3. Browse Design: use this to select hundreds of pre-loaded templates. Work on them or customize them through our design studio.

The type of paper used for difference purposes is expressed in weight. In the countries following the European system, it is grammes per square metre (gsm or g/m2 or simply g) and in the US system it is Pound (lb).

The paper used for writing/printing (letterheads and such stationery) is generally between 60 to 120 gsm (20 to 70 lb) and is called the paper or text stock. Anything heavier than this is considered the card stock, i.e. the paper used for business cards, postcards, greeting cards, etc.

Coated papers are available in two finishes – glossy (shiny and smooth) and matte (flat and lusterless). Coated papers reflect the light evenly so they are suitable for almost all types of printing jobs. Coated papers have a good ink holdout, which is important for creating sharp, bright images.

EDDM

USPS Service - EDDM

Every Door Direct Mail (EDDM) is a new program by the USPS that allows retail businesses to mail at 14.5 cents per mail piece. Not only can you mail oversized postcards, but you can also mail catalogs, brochures, or anything that meets “commercial flat” size requirements. The post office is considering allowing some non-commercial flat size pieces for EDDM mailings. Please check with us for more information.

Commercial Flat Mail

A “commercial flat” needs to be more than 6.125? tall OR longer than 11.5”. It may also be thicker than 1/4 of an inch. The largest size the mail piece can be is 12"x15”.

Mail Area Spread

With Every Door Direct Mail you can mail to all homes and businesses in a mailing route. Each zip code is comprised of many different routes. Each of these routes contains on average  400-800 homes and businesses.

Recipient List

You can omit businesses from your mailing, however one of the core requirements of EDDM is that you have to mail to all homes in the route. You do have the opportunity to exclude certain addresses, such as competitors, customers, or people you know that do not wish to receive your marketing messages. You can exclude the addresses via the facing slip in the provided paperwork.

Target Residential Customer

USPS will let you choose only residential routes, it is important to change your endorsement to “Local Residential Customer” on your mail piece. This way, the carrier will know you want to omit businesses from your mailing.

EDDM limits

If you are mailing through Every Door Direct Mail “Retail” you can mail as little as 200 pieces and as many as 5000 in one day per postal facility. If you need to mail more, please contact us and we will assist you.

Self Printing?

No we don’t recommend that you try to print these on your home printer because the paper stock required is too thick. Additionally the cost of toner is very expensive, and the quality will not be comparable to those printed by a commercial printing company. Give us a call to learn more how this exciting new marketing tool  can work for you and fit within your budget.

Printing

Our system supports RGB (red, green, blue) for producing digital prints. We have accurately mapped color pallet to match RGB to CMYK (cyan, magenta, yellow, key) to ensure proper 4-color printing.

300 dpi (dots per inch) is the resolution of the output PDF file.

We use offset printing, which provides the highest quality of print material for both text and images.

Pricing

Yes, Our system calculates the price based on the input from the customer.   The prices are calculated with regard to the paper/card types, sizes and single or double sided printing, freight charges, delivery times, etc.

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